How is your company driving profitable consumer action for 2013?
http://www.forbes.com/sites/marketshare/2012/11/27/5-big-brands-confirm-that-content-marketing-is-the-key-to-your-consumer/?ss=cmo-network
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Delivering information to prospects & customers drives profitable consumer action! Content Marketing retains your customer’s attention while building & improving brand loyalty. So how do you do it? Companies of all sizes can do it and some are even turning the advertising into a profit center for their company. Look to marketing products as simple as custom print magazines, online magazines, websites, local events… or as big as the ones in this Forbes article. I have had success with Content Marketing and know first hand how both the brand AND often the support venders can win — which leads to program growth and additional corporate support/backing for additional marketing. How is your company driving profitable consumer action for 2013? http://www.forbes.com/sites/marketshare/2012/11/27/5-big-brands-confirm-that-content-marketing-is-the-key-to-your-consumer/?ss=cmo-network Comments are closed.
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AuthorExpression of artistic style, original ideas, and ability to use the tools are only part of solution — real success comes when creative skills and managerial skills are combined. This is my passion. Archives
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